Your Go-To Source for Hyatt Privé Upgrades and Perks What Is Hyatt Privé and Why Does It Exist? Hyatt Privé is an invitation-only collection of luxury and lifestyle properties within the Hyatt portfolio - think Park Hyatt, Andaz, Alila, and select Grand Hyatt and Thompson properties - that can only be booked through a curated group of travel advisors who have met Hyatt's production and training requirements. It functions similarly to Four Seasons Preferred Partner or Virtuoso, but it's Hyatt-specific. The hotel doesn't advertise this rate category to the public, and you can't simply request it by calling the front desk or booking directly on Hyatt's website. The rate itself is typically identical to the best available public rate, but the reservation is coded with a special designation that instructs the property to extend a defined set of amenities automatically. Properties in the Prive collection span the Park Hyatt, Grand Hyatt, Andaz, and Alila brands, along with select independent luxury collection hotels, though the exact roster shifts as Hyatt renegotiates which resorts participate each season. A guest booking the same room type, on the same dates, through a standard online travel agency will technically stay in the identical suite as someone booking through Prive, but the similarities largely end there. The differentiator isn't the room; it's everything wrapped around the stay. Yes. Prive bookings are typically linked to your Hyatt loyalty account just like a direct booking, so you continue accruing points and progress toward elite tiers. Make sure your loyalty number is attached to the reservation at the time of booking to avoid any tracking issues. This distinction matters most for travelers who don't stay at Hyatt properties often enough to justify chasing status through sheer volume.